Big Data – Big Impact. How we teamed up with HUK-COBURG to deliver a high performance telematics product.
As Germany’s largest auto insurer, HUK-COBURG strives to always offer customers the best insurance experience possible and has pioneered many innovative insurance products. Since the introduction of the Telematics Discount in 2016, drivers can take control of their premiums and save up to 30% only by driving safely. Customers get the bonus when they drive defensively and at the speed limit, thereby avoiding dangerous situations or accidents. If HUK-Coburg saves, then customers save too.
This is made possible by a little box installed in the car that records various parameters during the drive. Simple, straight-forward, and fair. More customers are opting for the Telematics Discount. With the upgrade to Telematics Plus, this program offers an even more convenient recording device, which one need only stick to the windshield, like a vignette or a park pass. With the corresponding app, the telematics discount will be more transparent.
Customers will receive information about their driving behavior and current savings nearly in real time! The drives taking place all over Germany produce a considerable amount of data, that must be evaluated and processed into a useful form. This is a mammoth task, for which specialized know-how is necessary, as well as a plentitude of ideas. And so HUK-COBURG has, for five years, relied on the big data development and consulting expertise of Ultra Tendency.
Ultra Tendency has been a strong partner to HUK-COBURG from the beginning. Starting with support for the architecture design, including content consulting, and extending to cooperative implementation of the solution, collaboration has taken place over a broad spectrum of operations, all of which were directed towards finding a solution capable of satisfying the growing interest in the Telematics Discount of HUK-COBURG.
Since then, Ultra Tendency and HUK-COBURG have continued to strengthen Big Data applications and have created a future-proofed and flexible multi-cluster landscape.
The landscape meets all the needs of this specialized task, through an active/active secondary location solution, that this extraordinary product requires.
In order to make the existing Cloudera cluster landscape even more flexible, and to ensure the ability to grow in concord with rapid customer growth, the technical solution for the Telematics Plus Discount relies on a “Hybrid Cloud” implementation. Daily business is therefore directed over “Spark Streaming” applications to the existing Hadoop clusters. With spikes in traffic, the AWS Cloud absorbs the additional load through public cloud resources.